Title Information
Z678.W327 2004
Copies In
: 1
Copies Owned: 1
Book
TITLE:
Libraries, mission & marketing : writing mission statements that work / Linda K. Wallace.
ADDED TITLE:
Libraries, mission and marketing
AUTHOR:
Wallace, Linda K.
PUBLISHED:
Chicago : American Library Association, c2004.
DESCRIPTION:
vi, 82 p. ; 23 cm.
NOTES:
Includes bibliographical references (p. 77-78) and index.
NOTES:
Putting the mission in mission statement -- Marketing, mission, and message -- Writing a mission statement -- Putting your statement to work -- Mission statements.
ELEC. ACCESS:
http://www.loc.gov/catdir/toc/ecip046/2003015471.html
SUBJECT:
Libraries--Aims and objectives.
SUBJECT:
Mission statements.
SUBJECT:
Library planning.
SUBJECT:
Libraries--Marketing.
©2003 Follett Software Company