|
|
| TITLE: |
Free prize inside : the next big marketing idea / Seth Godin. |
| AUTHOR: |
Godin, Seth. |
| PUBLISHED: |
New York : Portfolio, 2004. |
| DESCRIPTION: |
xii, 239 p. : ill. ; 19 cm. |
| NOTES: |
Includes index. |
| NOTES: |
The author shares the secrets of creating innovative marketing approaches, explaining how to find success by building one's best ideas right into a product or service and emphasizing the importance of creativity, initiative, and strategy. |
| SUBJECT: |
Marketing. |
|
Title Information
