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HD69.S8 Y39 2009
Copies In: 1
Copies Owned: 1
Book Book
TITLE: NGOs and corporations : conflict and collaboration
ADDED TITLE: Non-governmental organizations and corporations
AUTHOR: Yaziji, M.
SERIES: Business, value creation, and society.
PUBLISHED: Cambridge : Cambridge University Press, ©2009.
DESCRIPTION: xix, 191 p. : ill. ; 23 cm
NOTES: Acknowledgements; List of tables; List of figures; Preface; Part I. Understanding NGOs: 1. Classifying NGOs: definitions, typologies and networks; 2. The emergence of NGOs in the context of business-government - societal relationships; 3. The emergence of NGOs in the context of ethical and institutional complexity; Case illustration: genetically modified organisms, social movements and NGOs; Case illustration: protecting the people: environmental NGOs and TXU energy; Part II. NGO Advocacy Campaigns: 4. NGO campaigns against corporations and (de-) legitimacy; 5. How do they do it? Understanding the power and influence of radical advocacy NGOs; 6. NGO campaign types and company responses; Case illustration: PETA and KFC; Case illustration: Coca-Cola in India; Part III. NGO-Corporate Engagement: 7. Corporate-NGO engagements: from conflict to collaboration; 8. Globalization, multinationals and NGOs: the next wave; Case illustration: conflict diamonds; Case illustration: Unilever in Indonesia; Case illustration: microfinance and poverty reduction; Part IV. The Future of Corporate-NGO Relations: 9. The future of corporate-NGO relations; Index.
NOTES: This book focuses on the dynamic interactions, both conflictual and collaborative, that exist between corporations and NGOs.
SUBJECT: Non-government organization.
SUBJECT: Corporations.
SUBJECT: Interorganizational relations.
SUBJECT: Strategic alliances (Business).
ADDED ENTRY: Jonathan P. Doh

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