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HF1416.S24 2009
Copies In: 1
Copies Owned: 1
Book Book
TITLE: The SAGE handbook of international marketing / edited by Masaaki Kotabe and Kristiaan Helsen.
ADDED TITLE: International marketing
PUBLISHED: Los Angeles ; London : SAGE, 2009.
DESCRIPTION: xviii, 548 p. : ill. ; 26 cm.
NOTES: Includes bibliographical references and index.
SUBJECT: Export marketing.
ADDED ENTRY: Kotabe, Masaaki.
ADDED ENTRY: Helsen, Kristiaan.

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