Title Information
HF1416.S24 2009
Copies In
: 1
Copies Owned: 1
Book
TITLE:
The SAGE handbook of international marketing / edited by Masaaki Kotabe and Kristiaan Helsen.
ADDED TITLE:
International marketing
PUBLISHED:
Los Angeles ; London : SAGE, 2009.
DESCRIPTION:
xviii, 548 p. : ill. ; 26 cm.
NOTES:
Includes bibliographical references and index.
SUBJECT:
Export marketing.
ADDED ENTRY:
Kotabe, Masaaki.
ADDED ENTRY:
Helsen, Kristiaan.
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