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TITLE: |
Sales [videorecording]. |
SERIES: |
How to be more successful in your own business |
PUBLISHED: |
NJ : Films for Humanities, Inc., 1989. |
DESCRIPTION: |
1 videocassette (30 min.) : sd., col. ; 1/2 in. |
NOTES: |
Sales are the lifeblood of a company, and increasing sales - at a profitable margin! - the first element in business success. In this program, Ralph Nichols, owner of the most successful franchise of the Dale Carnegie Course, discusses the elements of successful salesmanship: the characteristics of the good salesperson, developing people skills and social compatibility, the importance of keeping good records and understanding the product or service to be sold, researching the competition, understanding the customer, measuring success, establishing compensation packages that motivate sales, creating a sales presentation ... and more. |
NOTES: |
VHS. |
NOTES: |
English. |
ADDED ENTRY: |
Nichols, Ralph. |
ADDED ENTRY: |
Alexander, Donald C. |
ADDED ENTRY: |
Films for the Humanities. |
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