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TITLE: |
The skeptical business searcher : the information advisor's guide to evaluating Web data, sites, and sources / by Robert Berkman ; foreword by Reva Basch. |
AUTHOR: |
Berkman, Robert I. |
PUBLISHED: |
Medford, N.J. : Information Today, Inc., 2004. |
DESCRIPTION: |
xxiii, 281 p. : ill. ; 23 cm. |
NOTES: |
Includes bibliographical references (p. 247-261) and index. |
NOTES: |
The business researcher's challenge -- What to do before using a search engine -- Precision business searching -- What to do when you come to a questionable site -- Company information, market research, company directories, chambers of commerces, associations, think tanks -- Statistical data, polls and surveys, the online media, Web discussion groups and weblogs -- The intangibles -- Pre-screened business sites. |
ELEC. ACCESS: |
http://www.loc.gov/catdir/toc/ecip049/2003020692.html
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SUBJECT: |
Business--Computer network resources. |
SUBJECT: |
Electronic information resource searching. |
SUBJECT: |
Business--Research--Methodology. |
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