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G155.A1R455 1999
Copies In: 1
Copies Owned: 1
Book Book
TITLE: Positioning tourism destinations / Allen Z. Reich.
ADDED TITLE: Positioning of tourist destinations
AUTHOR: Reich, Allen Z.
SERIES: Advances in tourism applications series ; v. 4
PUBLISHED: Champaign, Ill. : Sagamore, c1999.
DESCRIPTION: x, 134 p. : ill. ; 26 cm.
NOTES: Includes bibliographical references (p. [121]-130) and index.
SUBJECT: Tourism--Marketing.
SUBJECT: Positioning (Advertising)

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